River City Marketplace

River City Marketplace is the premier shopping and lifestyle destination in North Jacksonville, conveniently located at 725 Skymarks Dr, Jacksonville, FL 32218. As the largest shopping complex in the region, this expansive open-air center brings together over 80 top retailers, restaurants, and entertainment options, making it a vibrant community hub for locals and visitors alike.

A Regional Shopping Powerhouse

River City Marketplace stands out as a regional outdoor shopping mall, strategically situated near Jacksonville International Airport and easily accessible from I-95 and Airport Center Drive. Its prime location offers excellent highway visibility and seamless access for shoppers from all over the city and beyond. The center is also directly across from the UF Health Medical Complex and is surrounded by a growing number of residential developments, ensuring a steady flow of visitors and a dynamic atmosphere.

Diverse Retail and Dining Options

One of the key attractions of River City Marketplace is its impressive lineup of retailers and dining establishments. Shoppers can find a mix of national brands, specialty stores, and unique local businesses, catering to a wide range of tastes and needs. Notable anchor tenants include BJ's Wholesale Club, Walmart, and Lowe's, providing one-stop convenience for everyday essentials and home improvement needs.

Beyond these anchors, River City Marketplace features a robust selection of popular stores such as:

• Best Buy
• Old Navy
• Ross Dress for Less
• Michaels
• Hobby Lobby
• PetSmart
• Burlington
• Bath & Body Works (coming soon)
• Carter’s
• Five Below
• GameStop
• Foot Locker
• Ashley
• Ashley Stewart
• Torrid
• Lane Bryant
• Men's Wearhouse
• Sportsman's Warehouse
• Total Wine & More

The center is also home to Florida’s only Duluth Trading Company location, a draw for shoppers seeking durable workwear and outdoor apparel.

When it comes to dining, River City Marketplace offers a wide array of options to satisfy any craving. From fast-casual favorites like Panera Bread, Five Guys, and Blaze Pizza to sit-down restaurants such as Chili’s, Cracker Barrel, Texas Roadhouse, and The Juicy Crab, there’s something for everyone. Treat yourself to dessert at Cold Stone Creamery or Smallcakes Cupcakery, or grab a coffee at Starbucks.

Entertainment and Amenities

River City Marketplace isn’t just about shopping and dining—it’s a destination for entertainment and relaxation. The center features a movie theater, making it easy to catch the latest blockbuster after a day of shopping. Public restrooms and ample parking add to the convenience, ensuring a comfortable visit for individuals and families alike.

Key Advantages and Unique Features

Several factors set River City Marketplace apart from other shopping centers in Jacksonville:

• Size and Variety: As the largest shopping destination in North Jacksonville, River City Marketplace offers unmatched variety, with over 80 retailers and restaurants spanning diverse categories.
• Accessibility: Its location near major highways and the airport makes it a convenient stop for both locals and travelers.
• Community Hub: With ongoing residential growth in the area and proximity to major employers like UF Health, the center serves as a lively gathering place for shopping, dining, and entertainment.
• Category-Leading Brands: The presence of flagship and category-leading retailers—such as Florida’s only Duluth Trading Company—enhances its appeal and draws shoppers from a wide area.

Brand Positioning and Experience

River City Marketplace positions itself as more than just a shopping center—it’s a lifestyle destination where convenience meets community. With a blend of national chains and local favorites, the center delivers a well-rounded experience that caters to families, professionals, and travelers alike. Whether you’re running errands, enjoying a meal, or looking for the latest trends, River City Marketplace is designed to meet your needs in a welcoming, open-air environment.